How to Discontinue a Product Without Screwing Up Your SEO

Discontinued

Everyone has said something at the wrong time. Foot-in-mouth syndrome always results in the person doing the saying regretting what they’ve done. Just like saying the wrong thing and wishing you had those words back, disabling or deleting a product from an ecommerce website without notifying the search engines will result in some problems that you’ll […]

Google Product Listing Ads (PLA) for Local Search

Very cool new thing rolling out to local businesses that sell online.  Google’s Product Listing Ads (PLA) will now feature additional information about a product when you can find it locally, including inventory numbers and contact info.  This is great if you sell nationally but have a physical store(s) in a certain geographical area.  For […]