We’ve got a bit of a unique situation here. Our fair city is one of the few that is searchable in many different ways – saint louis, st louis, stl and so on. But does it really matter to you how people searching for local merchants?
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Because of the economy, more and more businesses are looking for ways to market themselves. The ‘good years’ in the past are dwindling away as consumers tighten up their budgets and shut down their checkbooks. Because of this, businesses are needing more and more to get in front of customers.
I talked to one business owner today who builds inground pools in the Saint Louis area. For years his business has flourished. Last year he had to add staff and purchase more vehicles to keep up with all the work.
This year, however, everything has ‘dried up’. He’s having a hard time paying bills, especially new trucks and maintenace. No one is buying homes, which means no one is spending on upgrades like pools. So he’s checking into running a special in the local newspaper promoting a sale which he won’t make hardly anything off of. Just to get his name out there, and to stay in business.
If you aren’t marketing your business now, you’re in for a shitload of trouble (pardon my French) when the market does turn around. Those that took this time to start putting money into their Internet marketing are going to be so far ahead of the curve as the economy creeps back up that they won’t be able to catch up.
So, with all that said, here’s a question for you business owners: Would you pay for a one-day seminar that taught you the basics of Search Engine Optimization (SEO), and also exposed you to some other marketing ideas, such as video marketing, email and direct markeitng, and maybe even something on website maintenance? Would you pay $299? $199? $99? $69?
What would it be worth to you to gain a HUGE amount of information about Internet Marketing for your business at a one-day seminar catered to your needs?
