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Big Discount for Upcoming St Louis Business Conference

Tuesday, March 9th, 2010

On April 1st I’ll be speaking at the Market Saint Louis conference about how any business can dominate their local area in search results. Along with myself are some other awesome speakers including Jason Tinnin from Saint Louis-based SimpleFlame and Derek Chew, former SEO lead at Yahoo!.

The conference only happens once a year, and there are only 100 tickets sold.  It’s a perfect fit for  small and medium business owners/execs.  There are two tracks – a beginner and an advanced, so no matter what you’re expertise level, you’ll learn a lot.

The tickets are $249 each, but I’ve been given the green light to offer a pretty sweet deal.  From now until tickets sell out, all purchases are Buy One Get One Free!  But that’s not even the best part – if you use the promo code ‘SPEAKER‘ you’ll get $50 off of the ticket price.  That means 2 tickets to this premier conference will only cost you $199!

How cool is that?

Like I said, this deal only lasts until all the tickets are sold out.

As if I need to sweeten it any more, the tickets also get you admission to the conference’s pre-event mixer on March 31st at 7PM.  You’ll get a few free drinks and will be able to meet the speakers and mingle with all the other business owners.

It’s going to be so cool.  I hope you can make it!

Details
Market Saint Louis
http://www.MarketSTL.com
April 1, 8am-4pm

Mixer (free with ticket purchase – sponsored by SimpleFlame)
HoteLumiere
March 31, 7pm

List of freebies: http://www.marketstl.com/register/freebies/

Culvers Misses the Target

Tuesday, February 16th, 2010

Freelancing entrepreneurs like myself often meet clients on the go, at local coffeeshops and eateries with free wireless. These places are great for their (usually) quaint atmosphere and decent food.

Last week I had the opportunity to meet with a new client. After a few reschedules, we finally decided to meet at the local Culver’s restaurant. While I usually pick somewhere like the Bread Company, this particular suggestion was mine for a few reasons:

  • Client had kids in tow. Easy enough to stick them in an adjoining booth with relatively no maintenance or interruption
  • Client was on their way to a movie.
    The movie theater was across the street, so convenience was a factor
  • Free wireless
    I’ve got to have wireless Internet so I can dazzle them with pretty graphs and charts, right?

It seemed like a great idea, but it wasn’t.

The kids were great. Never bothered us once.  But there was a problem – no outlets for the laptop.

It just so happens that my laptop decided to stop charging my batteries a few months back.  It’s usually no problem – I just plug in and go.  But with no outlets, I’m screwed.  Totally.  So I had to do the entire presentation with no laptop – not an easy task.

I shouldn’t say there were no outlets because there actually were several.  The problem, though, is that they were on the roof ten feet up.  I couldn’t see myself standing on the table so that I could dangle my power supply.  Plus, the weight of the converter probably would have pulled the plug right out of the ceiling.

Culver’s, why are you offering free wifi?  I’m assuming it’s to cater to that 17-39 crowd.  But if they can’t plug in their laptops, you’ve lost them.

I won’t be back for any future business meetings at Culver’s unless the outlet situation is fixed.

Interview: David Siteman Garland from The Rise to the Top

Tuesday, January 5th, 2010

David Siteman GarlandToday’s interview is with David Siteman Garland, CEO of The Rise to the Top.  David bills TRTTT as The #1 Non-Boring Resource for Marketing Like an Entreprenuer: Smarter, Faster, Cheaper.  His website is an awesome resource for anyone who is getting started or already in business.  He also hosts a weekly TV show on ABC.

I’ve spoken with David a few times via Twitter (@TheRiseToTheTop) and also met him at the November ‘edition’ of the St Louis Social Media Group.  He’s quite energetic and I enjoyed his presentation.

David, I know your business has been around for several years, what first spurred you to get involved with social media for your business?

Social media for me was a little bit of being in the right place at the right time. I was one of the first 5,000 members on Facebook because I happened to be in college at the time (back when it was called THE Facebook and only for college students) and my school, Washington University in St. Louis, was one of the first schools to be added to Facebook.

For me, it started as a way to communicate with my friends in school and quickly evolved to be encompass forming relationships with other, promoting my businesses and other people’s businesses.
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Saint Louis Sees 16% Rise in Business Bankruptcies

Wednesday, December 9th, 2009

News came out today that business bankruptcies in Saint Louis have increased some 16% this quarter.  This is apparently below the national average, but still a huge chunk of revenue and jobs going out the window.

I’ve spent some time over the last few weeks talking to business owners about their overall financial and economic situation.  As expected, nearly every industry is down for the year.  Overall, I’d put the average drop at right around 30%.

A 30% downturn in revenue can really hurt a business. One business was down over 50%. Ouch.
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