October 25th, 2007

...now browsing by day

 

Who Said the Pagerank Update from Google was Related to Paid Links?

Thursday, October 25th, 2007

Everyone is jumping on the bandwagon saying that the PR update is directly related to paid links. Yet, many sites that clearly do not have paid links are also suffering from a PR drop. So who’s to say the message is clear?

There could be umpteen reasons why there’s another update. Maybe the engineers over at Google fucked up the first time. Maybe its a plethora of reasons. Maybe there really is no update.

Welcome, lemmings.

And since when are you so concerned about your PR anyway?

Posted in Google updates, Marketing, lemmings, pagerank | No Responses »

Ranking Local: So Easy a Cavegeek Can Do It

Thursday, October 25th, 2007

For those of you who are confident enough to start offering SEO services to businesses, I suggest you start off with a local small business that is willing to spend a few bucks on the web. Of course, finding those clients isn’t exactly easy, but once you get one hooked, you’re in for a fun ride.

Geek CavemanThe reason that most local small businesses don’t want to spend an actual budget on “Internet stuff” is most likely because they have a few reservations.

  1. They don’t understand the Internet’s potential for their business
  2. They probably think you’re going to screw them
  3. They think their small monthly marketing budget (if such thing even exists) is better spent the old-fashioned way – newspapers and yellow book ads.
  4. They don’t understand the Internet’s potential for their business. – Oh wait, did I mention that already?

So let’s say you’ve got one hooked for a hypothetical $1000 monthly budget, for six months. Congrats. Now for the fun. Click to continue »

Posted in Marketing, SEO, local marketing | 1 Response »