If you’re just starting out in SEM, a great way to get started is to find a local business that will pay you for leads. I mean a real, brick & mortar store that will pay you.
The reason I say that is because it is a good way to make some money, and you can rank for local terms fairly easy. Its a great way to get started in SEM and play with your rankings. Once you’re comfortable with ranking for local terms, take on a term that has half a million results. You’ll be surprised that with a little finesse you can rank for that as well.
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